A to Z of being a PRIMEPRENEUR: J is for JOURNEY

Welcome to the A to Z of being a PRIMEPRENEUR – a series of short, one-minute videos illustrating the joys and challenges of starting a later life business!


It seem as though everyone on reality TV these days talks about their ‘journey’ and it’s become a bit of an over-used & cliched metaphor but it is so appropriate for this A to Z that I felt compelled to use it anyway!

Ask anyone who has embraced their entrepreneurial spirit later in life and they’ll tell you that it is, without doubt, an amazing journey in which they’re required to navigate their way through completely new and uncharted territory!

For Primepreneurs, it’s a bold, transformational journey of personal exploration, discovery learning and growth as they dig deep and do things they’ve never done before or perhaps didn’t even believe they were capable of doing!

It’s a journey in which the process is as important as the outcome and who they become is as important as the business they create.

As always, I would love to hear from you, so please tell us about the twists and turns of your journey in the comments box below.


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